HBS LLC
HBS – Host Broadcaster of major international sports events – has established a subsidiary to develop broadcast opportunities and cover projects hosted in the U.S. and North America.
![](https://www.hbs.tv/app/uploads/2023/01/hbs-usa-pic1hbs-concacaf-v4.00-01-19-02.still020-scaled-720x540-c-default.jpg)
Based out of Miami, Florida, the entity is focused on managing the current projects HBS is working on in the U.S., as part of its recently extended contract with Concacaf, as well as generating new business in the territory with future missions.
![](https://www.hbs.tv/app/uploads/2023/01/hbs-establishes-us-subsidiary-site-3-720x540-c-default.jpg)
The branch is led by José ‘Platao’ Rocha, who joins HBS in the role of Managing Director of the U.S. entity. Formerly with U.S.-based broadcaster DirecTV Latin America, where he was VP of Development & Production, Platao has 25+ years of experience in the broadcast industry and will primarily lead the business development in North America. The initial team based in Miami will be completed by Enrique Rabasco, Head of Production, and Matthieu Thebault, Head of Business Administration.
The Team
![](https://www.hbs.tv/app/uploads/2023/01/hbs-usa-cutouts-jroc-1-280x400-c-default.png)
José ‘Platao’ Rocha,
Managing Director
![](https://www.hbs.tv/app/uploads/2023/01/hbs-usa-cutouts-erab-1-280x400-c-default.png)
Enrique Rabasco,
Head of Production
![](https://www.hbs.tv/app/uploads/2023/01/hbs-usa-cutouts-mthe-1-280x400-c-default.png)
Matthieu Thebault,
Head of Business Administration
![](https://www.hbs.tv/app/uploads/2023/01/hbs-usa-cutouts-jkuk-1-280x400-c-default.png)
Joanna Kukulska,
Chief Finance Officer
![](https://www.hbs.tv/app/uploads/2023/01/hbs-llc-usa-map-4-720x540-c-default.png)